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Small Business Startup Sentiment Index™ (SSI) Shows Increasing Confidence in February 2020

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Recent surveys of prospective small business buyers revealed a healthy uptick in confidence from January to February 2020. The new Small Business Startup Sentiment Index™ is based on a monthly survey of individuals who have recently inquired about businesses or franchises for sale on the digital assets of Franchise Ventures. This uptrend in optimism was expressed despite the turbulent political...

Smaller States Post Big Gains in Q4 Growth of Franchise Interest Index™

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Small- and mid-sized states with adult population under 5 million showed some of the strongest year-over-year growth in franchise-buying interest, according to the latest data  from Franchise Insights. And among the largest states, Georgia tops the Franchise Interest Index™ for both overall interest and for Q4 growth over the previous year. The Franchise Interest Index™ reveals the relative...

Gen X Claims Largest Group of Franchise Prospects, Ranks High for Income, Home Ownership

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While Millennials are the fastest-growing group of franchise prospects, Generation X was far and away the largest age group interested in buying a franchise last year.  The 39- to 54-year-old cohort claimed 44.9% share of prospects contacting franchisors through the Franchise Ventures demand-generation platform in 2019, and it indexed the highest among age groups for estimated household income...

New Mobile App Helps Franchise Development Teams Improve Contact Rates

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Norfolk, Virginia, February 7, 2020 — Franchise Ventures released a new tool to help franchise development teams improve early engagement  with prospective franchisees. The Franchise Insights mobile app makes it easier to quickly respond to new prospects, and helps unify each prospect conversation across phone, email and text. “The mobile app helps franchise development teams respond...

Franchise Gator Releases 7th Annual Top 100 Franchises List for 2020

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Franchise Gator has released the 2020 Top 100 list, a ranking of the top franchise opportunities for the upcoming year.  This is the 7th year that Franchise Gator has been publishing the list. The Top 100 list was developed to assist future franchise buyers in identifying opportunities with a track record of success and in an affordable price range.  The list focuses on financial stability...

Home Services Leads Most Popular Categories Among Prospective Franchisees

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Home Services is the most popular category of franchises among potential franchise buyers, according to new data from Franchise Insights , with more investment inquiries in 2019 than any other category. Home Services topped Computer and Internet businesses as well as Food and Restaurant franchises to claim the top spot.  Home Services generated 19.3% of last year’s franchise-investment inquiries...

Small Business Startup | Franchising Insights
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