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‘Side Business Income’ Motivates Half of Potential Business Buyers

Owning a small business is not always a full-time venture – in fact, half of potential business buyers say that one of their motivations is owning a “side business for supplemental income.” That’s according to an ongoing survey of potential business buyers across the Franchise Ventures demand generation platform.  Side-business income closely follows “lifestyle rewards” as a secondary...

Three-Quarters of Franchise Prospects Own a Home, Most for 5+ Years

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Nearly 3 in 4 prospective franchisees own their own home, and more than three-quarters have lived at the same address for more than 5 years, according to the latest data analysis by Franchise Ventures. Those are important indicators of financial wherewithal and stability for franchisors recruiting new owners for their franchise. Learn more about the latest business-buyer demographics at...

‘Lifestyle Rewards’ Rank as No. 3 Reason to Own a Small Business

Owning a small business can give you the freedom and flexibility to match different lifestyles, and that’s important to more than half of entrepreneurs answering a survey across the Franchise Ventures demand generation platform.  That’s the third-largest response, after “be my own boss” and “income potential.”
Learn more about franchise- and business-buyer motivations at FranchiseInsights.com.

Education Is No Prerequisite To Entrepreneurship – Ambition Is Its Own Degree

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The lure of entrepreneurship appeals to individuals across all levels of education,  according to the latest data analysis by Franchise Ventures, which found most business-buyer prospects had at least some college experience, but not necessarily a completed degree. Overall, 74.8% of franchise prospects had some college experience in Q3 2019, but 52.9% of the total either did not attend college or...

Income Potential Ranks as No. 2 Motivation to Own a Business

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While a desire to “by my own boss” is the No.1 motivation for people thinking about buying a business, the potential to earn more money ranks a strong No. 2, according to the business-buyer survey across the Franchise Ventures demand generation platform.  Nearly three-quarters of respondents, or 72.5%, cite “income potential” as one of their top reasons for thinking about starting or buying a...

Franchise Prospects Top $100k in Household Income

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One-third of prospective franchisees have at least $100,000 in annual household income, according to the latest data analysis by Franchise Ventures — and income is clearly a key factor in finding franchisee candidates who are qualified for different opportunities. Future franchisees topped the national average for higher incomes. 33.6% of all franchise prospects showed household income of...

Small Business Startup | Franchising Insights
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