Interest in owning a franchise is balanced almost equally between women and men overall, according to the latest small business analysis by Franchise Ventures — and women are starting to outpace men among Gen X prospects. “We don’t see a glass ceiling when it comes to interest in buying a franchise,” said Michael Alston, president …
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Millennials are the Fastest-Growing Segment of Future Franchisees
Following the broad trends in population demographics in the U.S., the age of franchise-investment prospects continues to shift younger in the latest quarterly analysis by Franchise Ventures. Generation X, ages 39-54, is the largest group ready to talk with franchisors, at 46.1% of all prospects in Q3 2019, but Millennials, ages 23-38, are growing at …
Franchises Offer Many Benefits, But Smart Entrepreneurs Choose Wisely
Franchises can offer many advantages to a new business owner, including business-startup knowledge that can give many buyers a head start. But that doesn’t mean that franchises are risk-free. Just like buying or starting any business, it pays to perform due diligence to understand the industry you’re entering as well as the specific franchises you’re …
Mobile Phones Surge Again as Top Source of Franchise Prospects
Smartphones are growing at an even faster rate this year as the No.1 way that franchise prospects begin their investment process. After several years of single-digit growth, the smartphone share of new franchise inquiries grew 12% over the past 12 months – reaching a full 73% of Internet inquiries originating on a mobile phone. That’s …
Bruster’s Ice Cream Closes a 4-Unit Deal With Help From FranchiseOpportunities.com
FranchiseOpportunities.com, a leading franchise lead generation portal based in Atlanta, Georgia, is excited to announce that it has helped Bruster’s Ice Cream close a 4-Unit development agreement for Columbus, Ohio in February, 2019. The new franchisee has 6 years operations experience with a Burger King franchise and 27 years regional operations experience with Starbucks. Kim Ellis, Bruster’s …
Who Buy Franchises? Prospect Data Shows Strong Income and Home Ownership Levels
How much money do you need to start a franchise? With so many franchises for sale at different investment levels, financial stability might be just as important as cash on hand. That’s one observation from Franchise Ventures as it released its latest study about the financial health of prospects who submit leads through its franchise …