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Interest In Buying a Franchise Surges 35%, Up For Third Straight Quarter

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35pctSNorfolk, VA – Interest in buying a franchise continues to build momentum this year, with visits to the largest franchise-investment websites surging higher in the third quarter.

  • Third-quarter traffic grew 41.6% over last year to sites like FranchiseGator.comFranchiseSolutions.comFranchiseOpportunities.com and Franchise.com, according to  according to internal analytics data. Q3 grew 32.8% over Q2 of this year.
  • Serious franchise prospects also picked up their pace of contacting franchise recruitment teams through the sites. The number of franchise leads grew 35.6% in Q3 compared to last year. This is the third consecutive quarterly gain for franchise leads – Q2 posted 13.3% gain over the previous year, and Q1 had posted a 2.3% increase.

(Disclosure: FranchiseNews.com is also owned by  Landmark Interactive. Data for this article is drawn from third-party analytics software.)

 

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